Out There: Fussy's top video ads by engagement, transcribed and ported

Ranked by AdSpy engagement (likes + comments + shares, summed over every cut of the same video). The ask was the last two weeks: AdSpy's crawler has seen only one Fussy video since 2026-10-25 (an Instagram cut in Greece with 111 engagement, not shown), and the Ad Library shows no new Fussy video since 2026-10-12, Kalp parked every Dragons' Den video on 2026-11-08, so the seven donors built on the TV pitch (F01, F02, F03, F05, F07, F11, F12) and their four body-only ports are off this page; the last build of those ports sits under copy-locked/fussy-videos-20261108/_parked-dragons-den/. What is left is Fussy's clean scripts (78 ads, 24 distinct videos ranked) with each one's last-seen date and its live status in today's Ad Library pull. Every video here plays from the Ad Library HD file (F05 from its AdSpy cut). Left: the Fussy original, its numbers, its format (from the video-brief card) and its primary text. Right: the transcript and the Out There port side by side, swaps marked, cuts struck; each port is registered donor copy (ecom-loop/donor_body_allow.py) and stamped by ai-kill-gate. Nothing was generated. 4 ports locked, all full ports with the donor's own opener as the hook. The Gemma15 creator post was dropped 2026-11-08 at Kalp's word: she is an influencer, so her 5,583 engagement measures her following, not the script.

rankengagementcutslast seenAd Libraryformatport
F0414,37752026-10-14ACTIVEProduct demo / test on camera (hands, product, result)full port · V02-cologne-all-day
F069,10812026-06-28inactiveVoiceover over B-roll / product footagefull port · V03-hygiene-hack
F087,01112026-10-16ACTIVETalking head / yapperfull port · V05-lemon-thyme-chicken
F102,51712026-10-07inactiveTalking head / yapperfull port · V06-250-not-998
F04
14,377 engagement · 14,367 likes · 0 comments · 10 shares · 5 AdSpy cut(s)
created 2026-04-17 · AdSpy last saw it 2026-10-14 · Ad Library: ACTIVE, 8 ad(s) on this creative, started 2026-01-20 · 42 s
AdSpy 1417400377071702 · FB post · Ad Library 4440395336248457 · lander
Product demo / test on camera (hands, product, result) · Comparing the deodorant scent to desirable Jo Malone luxury candles is the core hook.
brief cost to produce: $0.00 if every cutaway comes from real footage, $1.25 if every shot is generated
Switch to Fussy ✅ the UK's highest rated Natural Deodorant that keeps you smelling amazing 💕 all day long. 🌍 R
Out There port V02-cologne-all-day · full port · 121w → 102w
Fussy, transcript (swapped · cut)

Smelling like a Jo Malone candle all day? Yes, please. I stopped using anti-perspirant to switch to fussy, a natural refillable deodorant. Its neutralising probiotic formula literally eats sweat for breakfast, keeping me smelling fresh all day long. There's absolutely no aluminium or nasties in this to irritate your skin, only completely natural, 100% vegan and cruelty-free anger ingredients. Plus, it's over 10 scents all developed by Luxury for Adrian's Houses. I am absolutely obsessed with their tropic tonic scent, which smells just like Jo Malone's lime basil and It's super easy with plastic-free refills being delivered to your door every three months. I won't put anything else on my pits. Head over to Fussy.com to choose your favourite scent now.

Out There (our swaps)

Smelling like a bottle of Dior Sauvage all day? Yes, please. I stopped using antiperspirant to switch to Out There, an aluminum-free deodorant. Its odor neutralizing zinc formula literally eats sweat for breakfast, keeping me smelling fresh all day long. There's absolutely no aluminum or baking soda in this to irritate your skin, only 100% vegan and cruelty-free ingredients. Plus, there's five scents all developed by luxury fragrance houses. I am absolutely obsessed with their Bergamot Wood scent, which smells just like Dior Sauvage. I won't put anything else on my pits. Head over to outthere.world to choose your favourite scent now.

Matrix fit: rank 1: the scent reads as expensive
Flags for Kalp:
  • Dior Sauvage is named twice, as Kalp ruled on 2026-11-08: name the cologne, never "a $120 bottle". SCENT-MAP.md grades the Bergamot Wood pair B, shared lead note bergamot
  • "eats sweat for breakfast" kept (donor claim)
  • "all developed by luxury fragrance houses" is Fussy's claim about its own scents, kept for Kalp's read
donor_body_allow: written: /home/hq/Claude/dotclaude/hooks/lib/donor-body-allowlist.json (673 entries)
ai-kill-gate: /home/hq/Claude/offers/outthere/copy-locked/fussy-videos-20261108/V02-cologne-all-day/ours.txt: 0 nodes, 0 hit(s)
offers/outthere/copy-locked/fussy-videos-20261108/V02-cologne-all-day/script.md
F06
9,108 engagement · 7,758 likes · 1,126 comments · 224 shares · 1 AdSpy cut(s)
created 2025-06-24 · AdSpy last saw it 2026-06-28 · Ad Library: inactive, 2 ad(s) on this creative, started 2026-01-26 · 42 s
AdSpy 1163296175815458 · FB post · Ad Library 2043673163093063 · lander
Voiceover over B-roll / product footage · Relatable common antiperspirant failure pain points open the ad to hook viewers
brief cost to produce: $0.00 if every cutaway comes from real footage, $1.45 if every shot is generated
Switch to Fussy ✅ the UK's highest rated Natural Deodorant that keeps you smelling amazing 💕 all day long. 🌍 R
Out There port V03-hygiene-hack · full port · 102w → 104w
Fussy, transcript (swapped · cut)

The hygiene hack that saves you from embarrassing armpit odour. Tired of antiperspirants, stop working by noon, reapplying three times a day and still paranoid. Your skin's irritated, your shirts are ruined and the BO is still there. Pussy's natural deodorant fixes that. By week one you'll feel instantly fresher and have no more midday body odour stress. By week two you'll be noticeably softer with calmer skin under your arms. By week three, the compliments start rolling in. What is that amazing scent? Heads turn, compliments flow, perfume becomes optional. Switch to pussy and see why millions of armpits love it.

Out There (our swaps)

The hygiene hack that saves you from embarrassing armpit odor. Tired of antiperspirants, stop working by noon, reapplying three times a day and still paranoid. Your skin's irritated, your shirts are ruined and the BO is still there. Out There's aluminum-free deodorant fixes that. By week one you'll feel instantly fresher and have no more midday body odor stress. By week two you'll be noticeably softer with calmer skin under your arms. By week three, the compliments start rolling in. What is that amazing scent? Heads turn, compliments flow, cologne becomes optional. Switch to Out There and see why millions of armpits love it.

Matrix fit: ranks 3 and 2: holds through the day, then somebody notices
Flags for Kalp:
  • "millions of armpits love it" is the donor's aggregate, kept and flagged (Out There has 14 reviews)
  • the week-one, week-two, week-three clock is the donor's
  • "calmer skin" is the donor's own word, kept (registered donor copy)
donor_body_allow: written: /home/hq/Claude/dotclaude/hooks/lib/donor-body-allowlist.json (673 entries)
ai-kill-gate: /home/hq/Claude/offers/outthere/copy-locked/fussy-videos-20261108/V03-hygiene-hack/ours.txt: 0 nodes, 0 hit(s)
offers/outthere/copy-locked/fussy-videos-20261108/V03-hygiene-hack/script.md
F08
7,011 engagement · 6,247 likes · 714 comments · 50 shares · 1 AdSpy cut(s)
created 2026-07-15 · AdSpy last saw it 2026-10-16 · Ad Library: ACTIVE, 1 ad(s) on this creative, started 2026-07-18 · 53 s
AdSpy 1497157992429273 · FB post · Ad Library 1384291620260245 · lander
Talking head / yapper · Relatable honest personal pain points about sweat and sensitive skin carry the ad.
brief cost to produce: $0.97 if every cutaway comes from real footage, $1.70 if every shot is generated
A natural deodorant? I thought I'd smell like a lemon and thyme chicken. I don't. 🦠 Probiotics that eat the od
Out There port V05-lemon-thyme-chicken · full port · 198w → 166w
Fussy, transcript (swapped · cut)

A natural deodorant, I hear you say. Don't you smell like just a lemon and thyme chicken? Well, that's what I thought would happen as well. But actually, no. I can't lie to you. I'm a sweaty little girl. But it has little probiotics in it. So you're not just rolling on top of BO. It actually eats away at the odor. So you're fresh all day. And it's incredibly smooth. No white cast, no crumbly bits. Look, and it doesn't strip my tan either, which is an added little bonus for you. I have incredibly sensitive armpits, especially after I've shaved them or waxed them. or pimply or saw and this isn't like that at all it's such a lovely creamy formula so there is absolutely no plastic waste you keep this forever and you just top up with these these entire things can be popped in the compost the scent I'm using at the moment is called sun drunk and it's like fresh and floral. It's like a holiday. So if you want to get fussy a go for yourself, which I highly recommend you do, then you can use my code CHUGLY for 15% off.

Out There (our swaps)

An aluminum-free deodorant, I hear you say. Don't you smell like just a lemon and thyme chicken? Well, that's what I thought would happen as well. But actually, no. I can't lie to you. I'm a sweaty little girl. But it has zinc in it. So you're not just rolling on top of BO. It actually eats away at the odor. So you're fresh all day. And it's incredibly smooth. No white cast, no crumbly bits. Look, and it doesn't strip my tan either, which is an added little bonus for you. I have incredibly sensitive armpits, especially after I've shaved them or waxed them, or pimply or sore and this isn't like that at all, it's such a lovely creamy formula. The scent I'm using at the moment is called Japanese Shiso and it's like fresh and green. It's like a holiday. So if you want to give Out There a go for yourself, which I highly recommend you do, then head over to outthere.world.

Matrix fit: rank 5-6 opener (the natural-deodorant doubt), scent close
Flags for Kalp:
  • the creator is a woman ("sweaty little girl"); Out There is men/unisex, so the cast is hers or a man with the line "sweaty little guy" (a swap Kalp would have to approve)
  • "doesn't strip my tan" and "no white cast, no crumbly bits" are the donor's claims, kept
donor_body_allow: written: /home/hq/Claude/dotclaude/hooks/lib/donor-body-allowlist.json (673 entries)
ai-kill-gate: /home/hq/Claude/offers/outthere/copy-locked/fussy-videos-20261108/V05-lemon-thyme-chicken/ours.txt: 0 nodes, 0 hit(s)
offers/outthere/copy-locked/fussy-videos-20261108/V05-lemon-thyme-chicken/script.md
F10
2,517 engagement · 1,920 likes · 541 comments · 56 shares · 1 AdSpy cut(s)
created 2026-02-06 · AdSpy last saw it 2026-10-07 · Ad Library: inactive, 3 ad(s) on this creative, started 2026-02-09 · 39 s
AdSpy 1356009506544123 · FB post · Ad Library 1814387615935532 · lander
Talking head / yapper · The luxury Tom Ford perfume dupe low price contrast is the core hook
brief cost to produce: $0.02 if every cutaway comes from real footage, $1.21 if every shot is generated
Elevated natural scents, without the luxury price tag. Meet Fussy’s sell-out scent, Road Trip (FKA Lost Claus)
Out There port V06-250-not-998 · full port · 117w → 94w
Fussy, transcript (swapped · cut)

This deodorant smells just like Tom Ford tobacco vanilla and it's £12, not £250. I stopped using antiperspirant to switch to Fussy, a natural refillable deodorant. Its powerful probiotic formula is 100% effective against BO. I've already ordered six of their road trip scent, which smells just like Tom Ford's tobacco vanilla. There's absolutely no aluminium or dodgy ingredients in this to irritate your skin. Plus, there's loads of scents all developed by luxury fragrance houses. I never have to worry about running out either. super easy with plastic free refills being delivered to your door every three months. I won't put anything else in my pits. Head over to Fuzzy.com to choose your favourite scent now.

Out There (our swaps)

This deodorant smells just like Tom Ford Tobacco Vanille and it's $9.98, not $250. I stopped using antiperspirant to switch to Out There, an aluminum-free deodorant. Its powerful zinc ricinoleate formula is 100% effective against BO. I've already ordered six of their Tonka Amber scent, which smells just like Tom Ford's Tobacco Vanille. There's absolutely no aluminum or baking soda in this to irritate your skin. Plus, there's five scents all developed by luxury fragrance houses. I won't put anything else in my pits. Head over to outthere.world to choose your favourite scent now.

Matrix fit: rank 1: the lead angle, the pair Fussy runs
Flags for Kalp:
  • Tom Ford Tobacco Vanille is spoken twice, the donor's own words restored (Kalp 2026-11-08: name the cologne), so HR-OT-CAR-01 no longer conflicts with it
  • "100% effective against BO" and "all developed by luxury fragrance houses" are the donor's claims, kept
donor_body_allow: written: /home/hq/Claude/dotclaude/hooks/lib/donor-body-allowlist.json (674 entries)
ai-kill-gate: /home/hq/Claude/offers/outthere/copy-locked/fussy-videos-20261108/V06-250-not-998/ours.txt: 0 nodes, 0 hit(s)
offers/outthere/copy-locked/fussy-videos-20261108/V06-250-not-998/script.md

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