Liverty — the rebuilt shot plan
Our shot for every one of the donor’s 98 shots, and what it costs to make.
98shots
2.4saverage shot
47hard cuts
5people on camera
$2.52to generate
$14.65the old plan
The rule every row follows
The picture acts out the line. Back pain becomes eczema, the spot moves from hip and lower back to
hands, neck and inner elbow, back braces and mattresses become ointments and allergy panels, the
orthopedic surgeon becomes a dermatologist, and the spine animation becomes a skin cross-section.
What it replaces
27 takes of one woman talking in one hallway, with one setting and no cuts, overlays or cutaways.
That plan cost $14.65 and would have been four and a half minutes of a static face.
takes T01–T03, $1.73 spent
Where the money goes
| source | what it is | shots | screen time | cost |
|---|---|---|---|---|
| own | footage we hold | 23 | 61s | $0.00 |
| post | built in the edit | 23 | 39s | $0.00 |
| product | our bottle photography | 15 | 31s | $0.00 |
| gen | Seedance 2.0 mini | 28 | 64s | $2.22 |
| talk | InfiniteTalk, our GPU | 9 | 43s | $0.30 |
The brick library already holds 529 scratching clips, 1,512 of hands and arms, 420 in bed, 508 in a kitchen, 418 outdoors and 1,142 showing a bottle, so the 23 shots marked own are picked rather than paid for.
Every shot
| # | at | sec | what the donor shows | what we show | source | cost |
|---|---|---|---|---|---|---|
| 0 | 0s | 3.2 | hook title bar over her lying in bed, hand on her hip | hook title bar over her lying in bed at night, fingers dug into the back of one hand | gen | $0.11 |
| 1 | 3s | 5.0 | same frame, red arrow pointing at the massager on the bed | same frame, red arrow pointing at the Liverty dropper on the nightstand | post | — |
| 2 | 8s | 1.2 | her bending into the washing machine, hand going to her lower back | her bending into the washing machine, stopping to scratch the back of one hand | own | — |
| 3 | 9s | 1.5 | her on the bed, orange glow burned over the hip | her on the bed, orange glow burned over the back of one hand | post | — |
| 4 | 11s | 1.6 | her sitting on the bed, both hands pressed to her lower back | her sitting on the bed, rubbing the side of her neck | own | — |
| 5 | 12s | 3.2 | her at the kitchen counter, one hand on her back | her at the kitchen sink, shaking water off raw hands | own | — |
| 6 | 16s | 1.7 | her lowering herself into an armchair, wincing | her under a lamp turning one hand over, looking at it | own | — |
| 7 | 17s | 1.8 | her at a laptop, searching | her at a laptop, searching | own | — |
| 8 | 19s | 0.8 | her at the laptop, closer, reading results | her at the laptop, closer, reading results | own | — |
| 9 | 20s | 0.9 | a torso in a back brace | a tub of thick ointment being scooped with two fingers | gen | $0.03 |
| 10 | 21s | 1.3 | her stretching on a rug | her reading the back of a food packet at the counter, elimination diet | gen | $0.04 |
| 11 | 22s | 1.8 | her lying on a bare expensive mattress | her forearm gridded with allergy-panel scratch marks at a clinic | gen | $0.06 |
| 12 | 24s | 1.5 | her in leggings, pink circle highlight on the hip | her in a t-shirt, pink circle highlight on the inner elbow | post | — |
| 13 | 25s | 3.5 | a chiropractor adjusting a patient | a gloved hand squeezing a steroid tube onto a patch of raw skin | gen | $0.12 |
| 14 | 29s | 1.8 | green bank notification overlays, Amount $739,468 | green bank notification overlays, pharmacy and dermatology charges | post | — |
| 15 | 31s | 4.5 | her talking to camera, orange top | her talking to camera | talk | $0.03 |
| 16 | 35s | 6.2 | her lying on the blue mattress, pain spreading | her hands held out over a sink, cracked across both | own | — |
| 17 | 41s | 1.5 | her at a work desk, hand on her back | her at a work desk, stopping typing to scratch | own | — |
| 18 | 43s | 3.5 | her walking outdoors in a skirt, mobility gone | her pulling a long sleeve down over her hand outside the front door | gen | $0.12 |
| 19 | 46s | 5.0 | her in bed in pink pyjamas, day after day | her in bed at night, scratching in her sleep | own | — |
| 20 | 51s | 1.2 | her lying on the sofa, defeated | her lying on the sofa, defeated | own | — |
| 21 | 52s | 4.5 | her in bed, thinking about the expensive option | her in bed, thinking about the expensive option | own | — |
| 22 | 57s | 2.5 | the orthopedic surgeon, glasses, monitors behind him | the dermatologist, glasses, monitors behind him | gen | $0.09 |
| 23 | 60s | 3.6 | the surgeon holding up x-ray films | the dermatologist holding up clinical skin photographs | gen | $0.13 |
| 24 | 63s | 3.4 | a hand pointing at a spine x-ray on screen | a hand pointing at a magnified skin image on screen | gen | $0.12 |
| 25 | 66s | 0.1 | white flash transition | white flash transition | post | — |
| 26 | 67s | 1.9 | the surgeon at his desk, leaning in | the dermatologist at his desk, leaning in | gen | $0.07 |
| 27 | 68s | 11.4 | her talking to camera | her talking to camera | talk | $0.08 |
| 28 | 80s | 4.9 | 3D animation, vertebrae pressing together | 3D animation, the skin barrier thinning layer by layer | gen | $0.17 |
| 29 | 85s | 2.9 | split screen, her on the left, spine animation on the right | split screen, her on the left, skin animation on the right | post | — |
| 30 | 88s | 2.0 | her standing, hand on her back, serious conditions | her standing, both hands held away from her sides | own | — |
| 31 | 90s | 1.7 | the surgeon holding a spine model, it is reversible | the dermatologist holding a skin cross-section model, it is reversible | gen | $0.06 |
| 32 | 91s | 2.0 | a practitioner working on a back with an anatomy overlay | a practitioner examining a forearm with a skin-layer overlay | gen | $0.07 |
| 33 | 93s | 4.8 | 3D vertebra, orange nerve highlight, absorbing nutrients | 3D skin cross-section, orange highlight on the inflamed layer | gen | $0.17 |
| 34 | 98s | 4.5 | her talking to camera, I chuckled | her talking to camera | talk | $0.03 |
| 35 | 103s | 0.1 | white flash transition | white flash transition | post | — |
| 36 | 103s | 1.2 | dark frame, card: NODDING AND UNDERSTANDING | dark frame, card: NODDING AND UNDERSTANDING | post | — |
| 37 | 104s | 7.3 | her talking to camera, he suggested one last thing | her talking to camera | talk | $0.05 |
| 38 | 111s | 2.2 | hand pointing at the massager standing on the floor | hand holding the Liverty bottle up to the lens | product | — |
| 39 | 113s | 1.8 | the massager on a mat beside her, proven treatments | the three botanicals laid beside the bottle on a counter | product | — |
| 40 | 115s | 1.9 | a white anatomical torso with the device against the spine | a skin cross-section graphic with the three botanicals labelled | post | — |
| 41 | 117s | 1.7 | her lying on the floor on the device, several of his patients | her taking the dropper under the tongue on the sofa | gen | $0.06 |
| 42 | 119s | 1.8 | a wrist and forearm resting, amazing results | a forearm, clear skin, resting on a cushion | own | — |
| 43 | 121s | 1.0 | her from behind, lying on the device | her from behind at the bathroom mirror, looking at her neck | own | — |
| 44 | 122s | 1.0 | her talking to camera in an orange-red top, I was skeptical | her talking to camera | talk | $0.01 |
| 45 | 123s | 1.0 | a man in a white coat giving a thumbs up | cut: our offer carries no guarantee, so the beat drops to a stock badge only | post | — |
| 46 | 124s | 1.8 | hands holding the device, 90-day money-back badge | hands holding the Liverty bottle, 4.9 and 604 reviews badge | post | — |
| 47 | 125s | 3.1 | her lying on the device on the floor, decided to try it | her setting the bottle on the nightstand | product | — |
| 48 | 128s | 2.8 | black and white split, already wasted | black and white split, already wasted | post | — |
| 49 | 131s | 0.1 | the device coming out of its box | the Liverty box being opened | product | — |
| 50 | 131s | 1.3 | the device lifted out, brand on the box | the bottle lifted out, brand on the box | product | — |
| 51 | 133s | 1.3 | her carrying the device through the house, impressed | her carrying the box through the house | gen | $0.04 |
| 52 | 134s | 0.8 | her crouching to plug it in, by its quality | her unscrewing the dropper at the kitchen counter | gen | $0.03 |
| 53 | 135s | 3.0 | her sitting on the floor with the dog, decided to try it | her sitting on the sofa with the dog, first dose | gen | $0.10 |
| 54 | 138s | 2.6 | her lying on the device, felt real relief | her asleep, hands open and still on the sheet | gen | $0.09 |
| 55 | 140s | 1.7 | split screen, her lying down beside a spine animation | split screen, her asleep beside a skin-layer animation | post | — |
| 56 | 142s | 2.6 | her on the sofa with a mug and the dog, satisfying feeling | her on the sofa with a mug and the dog | own | — |
| 57 | 145s | 0.1 | the device under her lower back on a chair | the bottle beside her on the arm of the chair | product | — |
| 58 | 145s | 5.4 | the device working, no words can explain this | the dropper being filled, close | product | — |
| 59 | 150s | 1.8 | her settling into a chair with the device, gentle yet precise | her taking the dropper at the kitchen table | gen | $0.06 |
| 60 | 152s | 1.9 | the device on a dark surface, soft heat | the bottle on a dark surface, light through the glass | product | — |
| 61 | 154s | 1.3 | a timer graphic, 8:42, after 15 minutes | a timer graphic over her sleeping, through the night | post | — |
| 62 | 155s | 5.5 | her talking to camera, pain dropped from an 8 to a 2 | her talking to camera | talk | $0.04 |
| 63 | 161s | 1.8 | her lying on the device, with each use my pain decreased | her hands, week by week, less red | own | — |
| 64 | 163s | 3.4 | her standing by a plant, mobility improved | her standing by a plant in short sleeves | gen | $0.12 |
| 65 | 166s | 1.8 | red X over black and white chiropractor footage | red X over black and white steroid-tube footage | post | — |
| 66 | 168s | 1.5 | red X over black and white massage footage | red X over black and white allergy-panel footage | post | — |
| 67 | 169s | 1.7 | hands setting up the device at home | hands setting the bottle on the bedside table | product | — |
| 68 | 171s | 1.5 | the device on her back, that actually worked | the dropper going under the tongue | gen | $0.05 |
| 69 | 172s | 1.5 | her on the floor on the device, three months later | her sitting on the floor stretching, sleeves up | gen | $0.05 |
| 70 | 174s | 1.5 | red X over surgery footage, I did not need surgery | red X over an injection-pen graphic, she did not need Dupixent | post | — |
| 71 | 175s | 2.2 | her talking to camera, I did not just get rid of pain | her talking to camera | talk | $0.01 |
| 72 | 178s | 0.0 | a blurred office window, I could sit through meetings | a blurred office window | own | — |
| 73 | 178s | 1.2 | her in a blazer at a meeting table, smiling | her in a meeting shaking a colleague's hand | gen | $0.04 |
| 74 | 179s | 1.2 | her walking outdoors in white shorts, no sharp pain | her walking outdoors in a short-sleeved top | gen | $0.04 |
| 75 | 180s | 2.4 | her waking in bed without fear | her waking in bed and looking at clean sheets | gen | $0.08 |
| 76 | 182s | 3.8 | her in front of a mirror, it is not about just getting | her in front of a mirror in a vest top | own | — |
| 77 | 186s | 1.9 | her lying on the floor on the device, it is about consistency | the dropper being taken, same time each night | gen | $0.07 |
| 78 | 188s | 1.4 | the device under her, traction and heat combo | the bottle and the three botanicals, steady nightly dropper | product | — |
| 79 | 190s | 2.3 | her on the bed with the device under her back, named | her on the bed with the bottle in frame, named | product | — |
| 80 | 192s | 2.0 | a jug pouring into a glass, because when your spine has | a jug pouring into a glass | own | — |
| 81 | 194s | 2.5 | split screen, a body silhouette and a scan, reset and heal | split screen, a body silhouette and a skin-layer graphic | post | — |
| 82 | 196s | 0.7 | her lying in bed smiling, now me | her lying in bed smiling | own | — |
| 83 | 197s | 0.5 | her mother holding the device, my mother | her mother holding the Liverty bottle | gen | $0.02 |
| 84 | 198s | 2.7 | a forearm being held, my best friend | a friend's forearm, clear | own | — |
| 85 | 200s | 0.1 | white card, the product daily | white card, Liverty Dynamic Drops nightly | post | — |
| 86 | 200s | 2.0 | her on the bed on the device, the product daily | her on the bed, bottle on the nightstand | product | — |
| 87 | 202s | 5.0 | her talking to camera, it is not magic | her talking to camera | talk | $0.04 |
| 88 | 207s | 3.2 | empty warehouse shelving, demand is high | empty warehouse shelving | own | — |
| 89 | 211s | 1.3 | OUT OF STOCK tags across a pegboard | OUT OF STOCK tags across a pegboard | post | — |
| 90 | 212s | 1.5 | her talking to camera, but if you are watching this | her talking to camera | talk | $0.01 |
| 91 | 213s | 1.8 | a laptop on a desk showing the product page | a laptop showing the Liverty page | post | — |
| 92 | 215s | 1.9 | the laptop closer, if you order by clicking the link | the laptop closer | post | — |
| 93 | 217s | 1.8 | hands on the device, SAVE UP TO 60% badge | hands on the bottle, third bottle free when you buy two badge | post | — |
| 94 | 219s | 5.3 | the device under her, your order | the bottle in hand, your order | product | — |
| 95 | 224s | 10.3 | banknotes being flushed down a toilet | banknotes being flushed down a toilet | own | — |
| 96 | 234s | 1.5 | the device on her back, product named | the dropper in use, product named | product | — |
| 97 | 236s | 1.1 | the device held up to camera, risk free today | the bottle held up to camera, take your first dropper tonight | product | — |
The first cut
All 98 shots, the whole script, 3 minutes 57 seconds
Every shot in the plan is real picture now. The voiceover runs underneath and the captions are
burned in the house tiktok style, as the donor does.
How the last 70 were madeMatching them to our 3,546 bricks by keyword returned a
boy in a blue shirt for “her hands over a sink” and a makeup palette for “her at the
bathroom mirror”, so they were generated on Seedance 2.0 mini instead for $3.90 rather than
shipped wrong.
Two women in one adfal ran out of balance, and BytePlus refuses a real
person’s photograph, so the last 70 shots use a Seedream cast sheet drawn on our own account.
She is consistent with herself and is not the woman in the nine fal takes. Putting the whole ad on one
face costs about $1.30 of re-rendering.
The voice needs your ear
What went wrong
voice_cast.py measures pitch, pitch spread, voiced share, words a minute, pause rate, rhythm and word
errors. It has no measurement of accent at all, and it auditioned four voices out of a catalogue of
ninety-five because it reused a cached shortlist. It scored Amina best on those numbers, and that is
the voice in the cut above.
Sixteen American-sounding voices auditioned against the donor's narrator on the hook line. The top four sit within 0.06 of each other, which is noise, so the numbers cannot separate them and nothing in the tool can hear an accent. Pick one and I will re-read the whole script in it.
| voice | pitch | score | the hook line |
|---|---|---|---|
| Veronica | 178.8 Hz | 1.131 | |
| Kelsey | 173.9 Hz | 1.143 | |
| Wendy | 183.9 Hz | 1.189 | |
| Deborah | 173.9 Hz | 1.192 | |
| Ashley | 190.5 Hz | 1.703 | |
| Avery | 136.8 Hz | 1.462 | |
| Amina | 166.7 Hz | 0.910 |
lower score is closer to the donor's narrator; the donor sits at 166.7 Hz
Our own voice bank, which is not what cast this
The names above (Amina, Veronica, Kelsey) are Inworld TTS-2 stock voices, a 95-name catalogue hardcoded inside voice_cast.py and rented through DeepInfra. They are the provider’s, not ours.
Our own belt is ~/Claude/assets/voice-bank/: six voices lifted from winning swipe ads and cloned on Chanjing cicada4.0, driven by tools/voice_lines.py. Five are female. Measured against the donor’s narrator at 166.7 Hz, spread 3.16, 183 wpm, 1.8 pauses:
| our voice | pitch | spread | pace | |
|---|---|---|---|---|
| female-roman | 170.2 Hz | 5.32 | 167 wpm | closest of ours on pitch, and the donor’s exact pause rate |
| female-hamptons | 190.5 Hz | 2.17 | 144 wpm | the only one already cloned; reads about 28 |
| female-grant-pants | 207.8 Hz | 2.76 | 155 wpm | too high against the donor’s 166.7 Hz |
| female-resilia-housekeeper | — | — | — | ripped from a winning ad, cast as a woman of about 40 at home |
| female-ritz | — | — | — | in the bank, not yet profiled |
Only female-hamptons is cloned today; the rest need one clone call each before they can read anything, and the call timed out when I tried it just now.
The voiceover
Cast by measurement, not by ear
voice_cast.py measured the donor's own narrator and auditioned stock voices against it.
Amina won at 166.7 Hz against the donor's 166.7, pitch spread 2.89 against 3.16.
Nobody chose it by listening.
CheckedAll 52 sentences were read, transcribed back and compared
with the locked script one at a time. Every one matches. The whole-file transcript drops four clauses
at its 30-second seams; an 8-second window across each one finds them all present in the audio.
Length236.9s, which is the donor's runtime to the tenth of a second.
786 words against the donor's 788, so the picture plan's shot times carry straight over.
4 minutes, $0.15 of text to speech
The nine takes we generated
Two frames each, in take order A B C E F G I J K. 28 of the donor's shots are cut out of these.
Those 28 shots, cut and run together
64 seconds of picture, cut from the nine takes, with no voiceover, captions or sound. It is not embedded here yet because the review tool fails it on face identity, which is the open defect below. The other 70 shots of the ad come from footage we hold, our bottle photography and the edit.
Face identity, measured
SFace cosine of each take's best frame against the narrator reference. The review tool treats anything below 0.82 as a different person; every labelled control sits above it.
| take | cosine | verdict |
|---|---|---|
| T01 talking take | 0.887 | pass |
| J outdoors, plant, meeting | 0.867 | pass |
| G the dropper at home | 0.769 | drift |
| C kitchen, doorstep, parcel | 0.752 | drift |
| I asleep and waking | 0.593 | drift |
| A the hook, in bed at night | 0.312 | wrong woman |
Four of the five takes that show her drift off her face, and the hook is the worst of them at 0.312, which reads as a different woman. The three talking takes hold because they are chest-up and facing the lens like the reference; the wider and angled framings are where H3 Max rebuilds the face.
The donor, shot by shot
